A styled gift set arranged in open boxes on a soft beige surface. The set includes a sage green ceramic mug with a gold spoon, a white towel tied with a green ribbon, a small succulent, a round glass jar, a bottle, and wrapped gift boxes with beige bows.

Thoughtfully Curated.
Beautifully Delivered.

Why IN THE BAG DESIGN?

Because a gift should feel like someone really thought about it.

Every box we build is packed by hand in Miami — filled with items we'd give to someone we love.

Over 50,000 people have trusted us to say what they couldn't put into words. We'd love to do the same for you.

Shop Gift Boxes

About IN THE BAG DESIGN

Every gift box we create starts with one question: what would make this person feel truly seen?

I'm Jelena, and I've been building thoughtful gift boxes from Miami since 2020. What started as a passion for the perfect gift has grown into over 50,000 boxes delivered across the US — each one packed by hand, with care, by our small team.

Some of what goes inside is made right here by us — our hand-poured candles, handcrafted caramels, and fantastic glassware are made in our studio. Everything else is sourced with the same intention — premium chocolates, cozy blankets, artisan mugs — chosen because we'd give them to someone we love.

Whether you're celebrating a new baby, comforting a friend, or thanking a whole team — we make sure the gift does the talking.

Testimonials

★★★★★

The perfect accessory to add a “wow” factor to any outfit! 🤩🤩🤩

LaShane
★★★★★

Gift for my sister who loves scarves and purple. She loved it!

Colleen
★★★★★

These blankets are so cute and really soft and great quality! I’m obsessed with it!

Taylor
★★★★★

Such good quality! I can’t wait to give these to my bridesmaids! Super warm and soft!

Dayna
★★★★★

Great quality, just as shown on the photo, buttery soft. I liked it so much I just ordered 7 more for my wedding party!!

Tammy